It's Just Wings Partners With YOKE For First-Of-Its-Kind College Athlete Brand Ambassador Program
"We have been blazing trails with It's Just Wings since day one, and this partnership is designed to directly and strategically reach one of our target demographics at the intersection of wings, gaming and sports," said
The ambassadors will be outfitted with It's Just Wings attire and will leverage their social media and on-campus presence to promote the brand and share exclusive offers with fellow students. The impressive athlete roster includes players from 34 of the nation's most historic football programs. With all Power Five conferences represented, the list is headlined by
"YOKE is committed to connecting great athletes with great brands," said
The brand partnership also includes two YOKE events via the gaming app later this year. To see the full list of athlete names and universities, visit itsjustwings.com/YOKE-ambassadors.
It's Just Wings is available for pickup or delivery and is now offering free delivery on every order over
About It's Just Wings
It's Just Wings is a no-frills, virtual brand that operates out of more than 1,050 kitchens of
YOKE provides technology that allows athletes to engage with brands and fans with unprecedented ease. More than 15,000 active athletes use YOKE to build and monetize their name, image, and likeness through brand and fan engagements. The company was launched by former college athletes in 2020 as the go-to platform for fans to play video games with their favorite athletes and has since built out its technology to allow brands to manage athlete ambassador programs at scale. For more information about YOKE or to sign up as a brand or athlete, visit yoketeam.com or follow us on Instagram @yokegaming.
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